What is “branding” and what does it look like in the context of a church? Whether you are implementing a visual identity for the first time, giving your brand a refresh, or considering a complete overhaul, you can learn about the process (and its pitfalls) and how to lead your team through it.

• Learn how an effective brand identity helps you to address your target audience, clarify messaging, and protect brand equity.
• Create a visual language for your church that aligns with your mission and vision.
• Discover tools, resources, and creative exercises you can utilize in-house (plus a real-world example of a church rebrand in progress).